Inefficient efficiency


It’s true what they say: people are three times more efficient the week before they leave on vacation, than they are on regular work weeks.

I crown myself over-achiever easily and would normally feel privy to exemption from the above, but this week it surely struck home.

What I’m about to say isn’t a new concept and quite frankly, it’s something most entrepreneurs are aware of and strive to overcome: inefficiency in time management.

So many times we find ourselves busier than we know what to do with. But are we really busy or are we “busy” …. with distractions and c-list priorities. When it comes to those make it or break it moments, there’s no room for extra. Yes social media is important, just as the blog posts, client emails and marketing upkeep. But do they need to be put to bed before your A-list is due to party?! No.

Prioritize, Focus and remember done is better than perfect! There will always be tomorrow, next week, heck sometimes it can wait a month! But focus on the now, pray for guidance and wisdom to manage effectively. And remember in him all things are possible.

If all else fails ask yourself, “will this matter in a month, a year, a lifetime?” Stick to what matters most and forget ALL the rest!


Confessions of a Co-Pilot


I’ve been frustrated. First with myself, then with others and then ultimately God. This period of roadblocks has turned into a time of detours and waiting…and waiting… and waiting. Have a I mentioned waiting? and I HATE waiting. I’m impatient, stubborn and most times, a know it all. And while that might get me far in somethings, it does little to encourage my [Big, Almighty, All Knowing, Remarkable] God.

Fervently I’ve prayed; For his wisdom, guidance and blessing, I seek daily. For me, my business is my ministry. I’m loud, authentically honest and not afraid to share my story and my faith. My gifts are best used in unconventional and modern evangelistic efforts. If a woman like me can find the need for God, than no one, I mean no one is out of reach.

Im an A-type, perfectionist, OCD, self motivated,  go-getter, determined, business minded, smart ass. And for years I saw that as a blessing. I felt invincilble in what I thought would bring me happiness and success. But little did I know, the things I once loved about myself, I now come to despise from time to time. You see they get in the way… the way of God and his beautiful craftsmanship of my life! 

Prior to becoming a Christian I remember hearing [upon multiple occasions] Pastors speak about God using the meek, humble and the ordinary. He’d far rather use them than the boastful and talented. And I’ll be honest, it took me ages to truly understand why!

Here’s how it works. The prideful know they need God and they love him, no less than others. And many a times, they find themselves on their knees declairing their commitment and adoration of our Lord. They see clearly their purpose in him and set out to make disciples of all nations. But somewhere along the way, “they get the hang of it.” And slowly but surely, the prayers become more frequent yet rapid and the listening and seeking of guidance dwindles. At first God nudges, “this way child.” Then he beckens and finally he slams the doors in their face and crickets follow... for what feels like eternity. 

Those balls that were rolling run still. Those prayers are left unanswered. And their left to simply wait and ponder what happened. “Where did I go wrong?”

They didn’t technically. They just started playing pilot rather than co-pilot. God’s the author of our fairytale and he’s privileged to know the nuances of our cliff hangers. Without him, we’re useless when we hit those chapters. So when we try and where the Captain hat, he leaves us there longer than we’d [and he’d, im sure] like.

That brings us to now and my case of frustrations. It’s my own fault. I see now my ego got in the way. I took the reigns back without even realizing it and  it took some off-course travels for me to see my stubbornness clearly.

Forgive me Lord. I see my need for you and I desire your will for my life more than anything else in this world. Teach me your ways, humble my heart and lead me.

My secret Weapon.

There comes those weeks when you feel the never ending weight of to-do’s. And while you move at lightening speed, placing every task to bed, the list seems never ending.  On those weeks, I want nothing more than to scream to the conductor,

“stop the carosoul and let me off!”   “Can I stop the world for even one day?!”  I beg. Please tell me you can relate!

I could blame the work load, my demanding projects, or simply complain about busyness, but reality is, no one but me can help myself. It’s in my hands to change my perspective and make my days count. And count they should!

After all, I’ve been blessed immeasurably so that I may be a blessing to others…. to you! 

And without fail, each and every time, like a defeated dog with my tail between my legs, I find a quiet corner to reflect, regroup and reignite.

Meet my secret weapon…..



While this beautiful image may be new, it’s principals are tried and true- the backbone to my rebirth with “Making Brands Happen.” I find, that when my weeks bare even the smallest resemblance to that above, I’ve slipped in one of these areas and lost focus on what really matters.

Anxiety. Comparison. Twitter (aka: my arch nemesis). Pinterest. TV. Long lists. Expectations.

________ Insert your energy sucker here. Because really, that’s what they are.

Rather than staying focused during the hours of “getting things done” you waiver, leaving the hours meant for “living,” a time for playing catch up. Meet the carousol!

So today, I encourage you: Get it out- Let it go-Focus- DO- and cut yourself some slack.

Do whatever you need to do, to be the best YOU, you can possibly be.
Because today is precious- it’s time to make it count!


Waiting. something we’ve come to despise and resent in today’s society. 

It holds us back.. it stunts our progress.. it’s inconvenience and it most certainly derails our plans.

We grow up believing life is in the big moments, the next chapter; and the time in between is nothing but an accumulation of waiting- time we’d rather forget about, unworthy of our attention.

We spend so much of those (in between) moments focusing on the future, that we miss the real beauty that arrives in waiting.

For in the still moments, the ones where we’re ready and able to be present, to fully absorb every. tiny. sensation. we discover a joy (perhaps even newness) in mundane, that sets our hearts on fire. And it’s in those moments we hear God speaking, in a soft whisper that echos through our souls.

In the period of “Making my Business Happen” I dedicated myself to waiting. It was five months of the most beautiful self discovery. Never before had I felt so present, content and connected to my God.

Don’t be fooled, they were also the HARDEST months of my life…

But it was because of that stillness and my commitment to embrace “waiting,” that I emerged from such a cocoon, as a beautiful butterfly ready to soar.

Almost a year later, I still reflect on that time in my life regularly. As beautiful as life’s big moments I, I now know its in the little moments that my soul is most content.

I have all I need, right now, in this very moment…quiet and still to hear the echos of my heart.

This is our Day and Age..

With a background and education in Brand Management, I can’t count how many times I find myself trying to emphasize this day and age’s market to other entrepreneurs. And when it comes to the wedding industry, I feel like many vendors still live in the stone age and refuse to see the changing market.

Reality is, things are different, including the client. Their wants, expectations and ways of doing business are vastly different from that of even 3 years ago. You either adapt or fall off the map… it’s blunt but true. 

And after reading this article, I thought it noteworthy of sharing for all those entrepreneurs, specifically within the wedding industry. I couldn’t have said it better myself!


” What does the term millennial mean?

Millennials are the generation born between 1979-2000, also known as Gen Y (but they hate being called Gen Y).

Millennials are the largest generation alive (1/3 of total world population) and are 33% larger than the Boomers (the second largest generation).

Millennials account for more than 70% of weddings today. Up until 2007, the majority of couples were Gen X.

The oldest millennials are 33, the youngest are 12, so they’ll be the majority wedding consumer for a long time.

Millennials remember Princess Diana’s funeral, not her wedding. AIDS has always existed & Barbie has always had a job.

Why should wedding pros no longer focus on just marketing to the bride?

75% of millennials had a working mother and consider women and men equals. Traditional wedding duties are now seen as sexist.

65% of grooms today are actively involved in their wedding planning and their decisions carry equal weight.

95% of today’s grooms are actively involved in the registry process. It’s “our” home, not just the “bride’s” home.

Since more men cook now (no longer a stigma), wedding registries are seeing a spike in specialty kitchen items.

Using “it’s all about the bride” or “clueless groom” stereotypes in today’s marketing turns off millennial clients.

Same-sex weddings and commitment ceremonies are also increasing. Only saying “brides” doesn’t do you any marketing favors.”


Now ask yourself: Is my business’ message, branding and practices sitting where they need to be?! I suggest you re-work and re-evaluate where needed. 

Have questions? Feel free to email me. I’d be happy to offer feedback!


For more on what millennials think, buy, value, their level of education, worldview and how this all effects how they plan they’re wedding, read the full post here.



She eats take-out on Fine China.

Yes. This is me.

I  light candles when I brainstorm. I savour chocolate when Im creating. I use china for my omelet and love crystal for my water. I give favors at my parties and eat hamburgers on lace. I wear heels to the market and crank jazz tunes for dinner prep. 

I make fancy out of everything, because I want to and it makes me happy. In my world, every occasion is one worth celebrating and every moment is the perfect time to do it. And no matter how silly it may seem to some, to others it’s refreshing, appreciated and admired.

We are unique, each of us in our own way. We eat, sleep and breathe originality, but at times, we choose to shy away from that. Instead, we dare to see ourselves through others perspective,  carefully editing our actions, to produce a desired outcome… but, who’s desired outcome? 

Yes, at the heart of life, we all crave love: to be accepted, adored and maybe even cherished… both personally AND professionally. But, when we desire that more than authenticity, we shadow and stifle our own light. People see us not for who we really are, but rather a facade, that will eventually fall.

At times, it proves more difficult and warrants courage beyond belief,   but I’d rather be the best ME possible, than a decent second best of someone else!

So, I ask you today:

Who are you trying to be…… you or someone else? 

It takes courage, my love.

What does it take?

….to dream big and choose action over fear

… to work smarter and harder than you ever dreamt possible

… to have passion and never apologize for it

… to find balance when you’re riding the carosoul, afraid you’ll never catch up

…. to be authentic to your soul, your values and your beliefs

… to lend a hand, when it’s the last thing your capable of doing

… to reach out, when your prides too big seek it

… to be wife, mom, friend, family, employee, entrepreneur, disciple

… to hold on tighter, have faith and choose gratitude….always! 


All these things take courage, my love, but in Christ, all things are possible.

“When work, commitment, and pleasure all become one and you reach that deep well where passion lives, nothing is impossible.”  ~ Nancy Coey

Quality over Quantity

As I pondered my New Year’s resolutions, the list kept building; including the usuals that tend to last a total of 48 hours, along with others that weigh heavy on my heart. From 3, came 5 and from 5 came 10.

As many know, I take resolutions quite seriously. Goals are my middle name and I’m one to stick to things ’till the job gets done… and well! (or mastered; whichever comes first) So, as I sat there staring at my pressing desires, I began to reflect on the heart of the matter. What did all these things have in common? 

Quality over Quantity

Whether its my personal life or my business, I tend to be gung ho! All in or nothing. I devour myself until Im chest deep in whatever it is Im doing. And while this is a wonderful asset, that lends to the over-achieving, persistent self starter that I am, it’s also, all consuming.

Let’s be frank…. “Balance” seems far from normal for this lady. 

So, as 2012 knocks on the door, I open, with favor for quality over quantity.


  •  I will choose to take on select projects that stir me from the inside, rather than every little thing that comes my way.
  •  I will focus on fewer projects at one time, to give each my absolute best and the extra attention each deserves, to fly and be fully appreciated/ savored.
  •  I will choose to supply quality content to my clients, rather than keeping up with the rat race, just to say I post 5 times a week.
  •  I will choose to focus on building select, strong networking relationships, with like minded professionals who share my values and passion. 
  •  I will choose efficiency over busy-ness.
  • I will choose to take breaks throughout the day and turn work off at 5…like the rest of the world. 
  • I will learn tomorrow comes quicker than I think, and leaving things until then, is OK!
  • I will choose slow, steady growth that can survive the times and favors longevity.
  • I will not be ashamed of my BIG DREAMS and will give myself what I need to achieve them 
  • I will not compare myself or my work to others and will instead, focus that attention of being the best ME I can be. 
  • I will not allow others hesitations, negativity or outlook, to affect my own heart, passion and dreams
  • I will choose vulnerability, openness and being raw: and not be ashamed if others don’t approve 


  • I will be intentional about setting date nights with my girlfriends and initiating mid-day coffee  breaks more frequently.
  • I will choose to be away from the computer, when my husband is home and wants to play “house”.
  • I will choose start my day with prayer, reflection and education, before emails, tweets and posts. 
  • I will choose to speak up about my faith, even when its uncomfortable and makes me feel like an outcast.
  • I will be OK with not working out, if I don’t have time for the 3rd day in a row and will NOT feel guilty about it. 
  • I will be OK with splurging on myself every now and again; I’m worth it! and the well won’t run dry because of one nice piece of clothing or one fancy dinner out.
  • I will choose my pumps over my boots ever now and again, to embrace the me I’ve known my whole life and deeply missed this past year.
  • I will set boundaries between people and things that have a negative impact on me; acknowledging their potential for long term hurt/ damage. 
  • I will put my family first: our needs are more important that always trying to keep peace or doing what others think I should or is “best”.
  • I will accept that there is no one model to be a Christian and will continue to carve my path and deepen my relationship with God (no matter how different it may look for others).
  • I will own the fact that I constantly change and evolve as a person. Some may deem that “re-invention,” I see it as “growth!”
  • I will embrace me and love her, flaws and all 

And finally, going back to where my journey all began…

“I will hold myself to a standard of Grace, rather than perfection!”  Emily Ley 

Authentic Leadership

Many us were meant to lead, but not in the traditional sense of the word.

Yes, some of us were meant to stand at a podium, speaking out to thousands of eager ears. But others, in greater number, were meant to lead those around us; our family, friends, workplace and even community. In areas where people trust us enough to listen and act upon our words AND our actions. Whether it’s a a difficult time in someone’s life, a bad habit they wish to break, a way of life or even in day to day motions, we can help guide, inspire and lead people in a positive direction; towards authenticity and a place where their inner self, matches their outer self. {for me, this place is a place where God the Father lives, in our hearts and helps to mold us each and every day, into the people we were meant to be.}

At times, we fail to see this as a wondrous opportunity and without purposeful intent on our part, we can turn this gift into a curse.

“You cannot create an outer life that’s any/more ______, than your inner life’s______.”

You can apply this statement to any character trait or adjective you wish to present to this world; Bigger, Stronger, Successful, Influential, Graceful, or even Godly.

To authentically lead, we must look inward first! If our inner self is not parallel with our outer self, our facade will eventually break, many times, leaving us vulnerable to hypocrisy. We’ve all met these people: you meet them and they seem to have it all together: the loving, connected family, the successful and thriving career, the strong moral values, the lively and active church community, the centered wholeness. (Insert whatever desires of your heart you look for in other people. Don’t kid yourself, we all do it!) 

Time goes by and what appeared to be, is slowly falling to the ground; the connected family eats separately and the equality in partners, is realistically anything but. The thriving career is a financial success but it takes away from family time and comes first, always. The moral values separate them from those who think differently, creating a barrier of un-acceptance. The admirable church community is a group of self motivators, that fail to reach out and touch the lives of those who need it most. And finally, that centered wholeness is nothing but a cover up. Deep down is a host of insecurity and inner brokenness.

For those of you with your mouths wide open, shocked at such boldness, hear me out…. each of us, in one facet or another can be grouped into this scenario, including me. It’s not because we’re terrible people or that we wish to disceve the world. I believe it to be shame and due to this shame, we choose to push it out of sight, hide it under the rug and look forward. We choose to present our desired selves to the world, before we’ve looked inward and worked to overcome our brokeness.  We must first forgive ourselves of our iniquities and our past and present that to a God who will mold our hearts a-new. must  We must simply ask! 

Sure, we’re all a work in progress and never will we have reached a place of “perfection,” but by looking inwards first, we are being truly authentic in our approach. By accepting ourselves with forgiveness and a desire to change/grow, rather than ignorance and denial, we pave the way for a genuine portrayal. We begin to see that brokeness as beautiful and present our true selves to the world. And in doing so, we begin to know compassion and mercy, just as we’ve come to know of ourselves; in turn, we will treat others with such grace. We will come to know acceptance and will encourage others, just as we do ourselves. And inevitably, we become equals, with no division, where there’s a sense of community for all.

Because in reality, we are all a broken people. But when our hearts change first, we change. This is to lead authentically.

How beautiful is that?!